Comments on: Secret to Writing Success: Visualize Your Reader

By: angelia110

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By: naturalmedicine

naturalmedicine — Mon, 10 Aug 2009 08:14:43 +0000

Good informative post about writing skill. Yes, reader visualization is important and when we writing anything we focused on reader also. Thanks.

By: ATV WEB SOLUTION

ATV WEB SOLUTION — Mon, 03 Aug 2009 15:54:37 +0000

Hi,The success and wealth we observe of rich, famous writers - is it a pipe dream to aim for literary success? How do writers succeed at such a difficult art form? Is it similar to winning a lottery, or are you born to it, with the talent necessary to succeed?

By: Obozy Studenckie

Obozy Studenckie — Mon, 03 Aug 2009 08:40:18 +0000

There is something truth about what you have written in this post. When you write something you must know who are you writing for and that is actual in all possible ways of writing. Even if you are writing a novel that supposed to be innovative in any possible way you imagine people who would like to read it. And while writing articles about very specific topics this rule become even more important. So I must fully agree with you - reader visualization is very important.

By: Apryl Parcher

Apryl Parcher — Thu, 25 Jun 2009 17:11:34 +0000

Absolutely… which is why it is so important to capture that information about your ideal reader. This sometimes leaves business owners scratching their heads, and could be fodder for yet another discussion: How do you find out this kind of detailed information? Where do you look? Is there a way to collect detailed information on prospects other than a cumbersome survey questionnaire?

Would love to hear more thoughts on this. I’m sure there are some great ideas out there, so submit a comment and tell us how you go about gathering this type of information… even unrelated businesses could benefit.

By: Chesapeake Movers

Chesapeake Movers — Thu, 25 Jun 2009 16:09:16 +0000

This is very good advice, it’s always a good idea to keep in mind your target audience and their perception of the situation and of what you’re saying to them. The real challenge is that you have to know your audience well enough to be able to do this. If you don’t know what types of things the people you’re trying to appeal to think about, you will have a tough time picturing them in your mind and writing in a way that they can relate to.

By: Apryl Parcher

Apryl Parcher — Wed, 17 Jun 2009 16:14:05 +0000

Hi Elizabeth:

Thanks for that comment. You would be surprised how many business people forget, especially when they’re very close to their business and actively involved in running it.

I just did two seminars for local business owners yesterday on using social media, and in the “blogging” module under “what do I write about?” the idea of visualizing (at least on the level I spoke of in this post) seemed to be a new concept for many of them.

I can understand that, having run several small service and retail businesses myself. You get so busy stocking the shelves, doing the books and running the show that pooling detailed information about your best customers is put on the back burner (or not done at all).

Many times it’s hard enough to find time to get traditional advertising done, much less sit down and write something. I’ll bet you hear that complaint a lot in your circles, don’t you?

However, even if they want to hire the writing out, it’s important that owner or manager understand the need to visualize the prospect so they can give the writer the information they need to do it effectively.

Collecting that information is a whole different story!

By: Elizabeth Cottrell

Elizabeth Cottrell — Wed, 17 Jun 2009 15:10:07 +0000

Excellent information, Apryl — so many things boil down to some basic truths. As you have expressed in such a powerful and articulate article, when we visualize and try to imagine ourselves in someone else’s shoes, we can always do a better job of communicating, serving, helping, or whatever it is we are doing. Thank you for reminding us of something we should never forget.

By: Apryl

Apryl — Mon, 15 Jun 2009 21:22:38 +0000

Thanks, Jacques–and many thanks, everyone, for the Retweets.

By: Jacques Snyman | 3 Quotes

Jacques Snyman | 3 Quotes — Sat, 13 Jun 2009 10:41:16 +0000

Brilliant piece of writing, April! It sure does help to put things into perspective. The old saying of “know your enemy” sure does apply to marketing too, and we are prone to forgetting that fact.