Video: How To Prevent “Feast to Famine” Work Routines

By Michael Stelzner

Does your business rock and roll like a bad roller coaster ride? When you’re up, you’re doing great, but then business seems to dry up like the Sahara…

Watch this little video I put together on the topic:

How do you prevent your business from going through the feast to famine cycle?

BTW, Happy Easter to all my Christian friends!

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  • Randy Berry
    Hey Michael,
    I think your video is authentic and offers good advice for marketers.
    Randy Berry
  • Great site! I am loving it!! Will come back again - taking your feeds also, Thanks.
  • Making yourself an indispensable source of information can establish your identity as an authority marketer and the more helpful and valuable your information is the greater the chance those customers will purchase from you. You must be able to identify the needs and frustrations that your potential clients face. Then you should develop an attractive and personal business identity. This is the concept of attraction marketing - develop ongoing relationships with clients and moving them along the buying path in your communications to greatly increase profits on autopilot. These clients will also bring in more business for you via referrals.

    <abbr>Authority Networker's last blog post..“So, You Want To Get Free Guaranteed Paid Signups On Demand…”</abbr>
  • I had a sales manager once that compared prospecting to making sausage.

    I was constantly running into the same problem. One thing that helped me was actually writing out everything that I needed to do for my business and blocking it out on a schedule.

    <abbr>Carla Alvarez's last blog post..Three Things a Web Designer Hates to Hear</abbr>
  • I used to commit to project schedules based on working full days. Now I schedule based on working 4 days a week - meaning my projects take longer - so I can not only do some marketing but have time for sales calls, casual client lunches, etc. I spread that "marketing day" over the entire week, rather than doing it all at once. I have a daily marketing plan that is pretty easy to get done in a few hours.

    Laurie

    ----
    Laurie Phillips

    http://www.sundanceresearch.net

    blog: http://www.deadcompanyclub.com

    Link to me at:
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  • And a belated "Happy Easter" to you too, Michael! The video is great and very relevant, as the cyclical nature of feast and famine is very stressful, and one has to keep at the marketing, no matter what, in order to ensure a steady flow of work.
  • It is a challenge trying to flatten your performance so you're consistently high and can avoid those down periods. Your example is great, it's always important to have projects in the works or else you're going to reach dry spots.

    <abbr>Martin - Writing Prompts's last blog post..Stories Centered Around An Object</abbr>
  • Interesting advice. Keeping up your newsletters and twitter can be difficult at times but you are right its essential to broadcast yourself and been seen and known.
  • Happy Easter to you as well! :)

    Great advice, and yes it was great value :)
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