Comments on: From Whose ‘Point of View’ Are You Writing? http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/ Everything about writing and marketing white papers Fri, 12 Mar 2010 10:03:11 +0000 http://wordpress.org/?v=2.3.1 By: Custom essay http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-59109 Custom essay Fri, 25 Apr 2008 08:36:18 +0000 http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-59109 All of you guys are right. There is no wrong answers here because all of these response are based from own experiences right. For me, Point of view of every person is important in creating an essay. It is important that readers can easily relate with or make them feel that they belong to your essay. Create an essay in such a way readers feel the interaction between you as the author and readers as your audience. All of you guys are right. There is no wrong answers here because all of these response are based from own experiences right. For me, Point of view of every person is important in creating an essay. It is important that readers can easily relate with or make them feel that they belong to your essay. Create an essay in such a way readers feel the interaction between you as the author and readers as your audience.

]]> By: Martha Roden http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58863 Martha Roden Sun, 30 Mar 2008 00:19:21 +0000 http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58863 I read the two examples -- second person and third person -- and the second person example is SO much more readable. Most readability and usability professionals will strongly endorse second person writing. Why? It's less wordy and more to the point. After all, the readers viewing the white paper, online or in print, want to feel the author of the white paper is speaking directly to them. And it doesn't matter whether the author is named or not. I personally cannot think of any example where third person verbiage is easier to read or more effective than second person verbiage. I read the two examples — second person and third person — and the second person example is SO much more readable.

Most readability and usability professionals will strongly endorse second person writing. Why? It’s less wordy and more to the point. After all, the readers viewing the white paper, online or in print, want to feel the author of the white paper is speaking directly to them. And it doesn’t matter whether the author is named or not.

I personally cannot think of any example where third person verbiage is easier to read or more effective than second person verbiage.

]]> By: wedding-rings http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58664 wedding-rings Wed, 27 Feb 2008 16:46:23 +0000 http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58664 In any writing there are following parameters: 1) The originator 2) The addressee 3) The time of writing 4) The location 5) The connection from originator to addressee. I guess, the answer lies in the output of these all inputs. In any writing there are following parameters:
1) The originator
2) The addressee
3) The time of writing
4) The location
5) The connection from originator to addressee.

I guess, the answer lies in the output of these all inputs.

]]> By: Mohan http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58615 Mohan Mon, 18 Feb 2008 21:16:38 +0000 http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58615 Hey Michael, Thanks for your advise. I have decided to keep the white paper using the "third person" addressing format only, as you suggested. Best Regards, Mohan Hey Michael,

Thanks for your advise. I have decided to keep the white paper using the “third person” addressing format only, as you suggested.

Best Regards,
Mohan

]]> By: WFU http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58611 WFU Mon, 18 Feb 2008 20:05:04 +0000 http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58611 This is actually a great way of putting it all down to where we can understand it. I like to write to an audience that pertains to my writing and not just to one person but I can see why someone would want to do this if the paper pertains to only one person. This is actually a great way of putting it all down to where we can understand it. I like to write to an audience that pertains to my writing and not just to one person but I can see why someone would want to do this if the paper pertains to only one person.

]]> By: Toddie Downs http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58609 Toddie Downs Mon, 18 Feb 2008 16:44:05 +0000 http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58609 I also think you have to take the tone of the white paper into account. I generally feel that articles and papers using "you" have a slightly more informal tone to them than papers that retain the third person. Since "you" is so often in sales copy, it's conceivable that a white paper using the second person might have more of a "sales" feel to it than if the exact same paper were couched in the third person. It would make an interesting experiment, no? I also think you have to take the tone of the white paper into account. I generally feel that articles and papers using “you” have a slightly more informal tone to them than papers that retain the third person. Since “you” is so often in sales copy, it’s conceivable that a white paper using the second person might have more of a “sales” feel to it than if the exact same paper were couched in the third person. It would make an interesting experiment, no?

]]> By: Michael Stelzner http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58595 Michael Stelzner Fri, 15 Feb 2008 23:19:49 +0000 http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58595 Hey Mohan; It is generally not necessary to address the reader in second person even if you have an author name on the paper. I would not change anything--it will only create more work for you. Another advantage to third person is this: there may be multiple different readers (possibly a secondary audience) that read the piece. If you say "you" and they cannot relate, you lost them. If you mention the job title, you will not lose them as they will put themselves in the perspective of that job title and keep reading if they find the content of interest. Mike Hey Mohan;

It is generally not necessary to address the reader in second person even if you have an author name on the paper.

I would not change anything–it will only create more work for you.

Another advantage to third person is this: there may be multiple different readers (possibly a secondary audience) that read the piece. If you say “you” and they cannot relate, you lost them. If you mention the job title, you will not lose them as they will put themselves in the perspective of that job title and keep reading if they find the content of interest.

Mike

]]> By: Mohan http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58594 Mohan Fri, 15 Feb 2008 23:13:48 +0000 http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58594 Hey Michael, I think that addressing the reader as a "second person" may be more appealing to the reader or builds a sort of feeling to the reader that he is directly interacting with the author. I have just completed my first white paper, which may be published by my company with my name, if it is found to be good. But, I haven't addressed the readers in the "second person style". I am in a sort of dilemma after readhing your thoughts, whether I should change the style. I have identified my target audience in the first line of the white paper. So, I think that it makes more sense to address them in the "you" or "your company" style. Thanks a lot Michael for this thought. Regards, Mohan Hey Michael,

I think that addressing the reader as a “second person” may be more appealing to the reader or builds a sort of feeling to the reader that he is directly interacting with the author. I have just completed my first white paper, which may be published by my company with my name, if it is found to be good. But, I haven’t addressed the readers in the “second person style”. I am in a sort of dilemma after readhing your thoughts, whether I should change the style. I have identified my target audience in the first line of the white paper. So, I think that it makes more sense to address them in the “you” or “your company” style. Thanks a lot Michael for this thought.

Regards,
Mohan

]]> By: Rick http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58593 Rick Fri, 15 Feb 2008 20:42:14 +0000 http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58593 I'm good with that. And I never claim omniscience on Fridays. I’m good with that. And I never claim omniscience on Fridays.

]]> By: Michael Stelzner http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58592 Michael Stelzner Fri, 15 Feb 2008 20:38:04 +0000 http://www.writingwhitepapers.com/blog/2008/02/14/point-of-view/#comment-58592 Hey Rick - Thanks for sticking by your position. We can respectfully agree to differ on this. :) - Mike Hey Rick - Thanks for sticking by your position. We can respectfully agree to differ on this. :) - Mike

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