The Thank You Marketing Strategy
By Michael StelznerFirst, I want to say thank you to my loyal readers! You guys really keep me going. I do appreciate it.
Now, about the marketing power of saying thanks…
I was surfing the web and came across Wendy Writes Kinetic Ideas.
She wrote a very interesting article about the marketing power of sending thank you notes to people.
A lot of people don’t so this because yes, it takes more time.
As you know, my mantra is “marketing is about building relationships.” Therefore, taking the time to write personal notes pays off in great huge dividends down the road.
Why? Because I am developing friends in the business worlds.
And while the individuals who I connect with may or may not ever use my services, they are likely to have associates and business connections who would be a perfect client for me. Word-of-mouth is one of the most powerful forms of advertising.
Do you write thank you notes? How have the worked for you?
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