Arresting Headlines

By Michael Stelzner

There has been much talk about headlines lately in my circles—and for good reason.

In a noisy world, good headlines are like mute buttons: They stop people in their tracks.

So I would like to show you and have you show me some excellent headlines.

The following are headlines that seem to have amazing staying power:

I will get into the theory behind these headlines in the future.

For now, please provide some of your best headlines (and links if you like).

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5 Responses to “Arresting Headlines”

  1. 2chey Says:

    SFGate online has some gems today, http://www.sfgate.com/

    Like “Sushi Joint Offers Ribs” and “Oahu’s Chew Chew Train” and “Podcast with your Queen Bed.”

  2. Geoff Says:

    I haven’t had much luck with headlines. I think I’m to casual.

    I took a shot with Lunchmeat, Tampons, and a Lawn Chair, thinking the bizarre nature might help. But no.

    Still, I’m focusing more in this for the future.

  3. David Airey :: Graphic Designer Says:

    Thanks for the mention, Mike. Here are a few of the headlines on my blog that have kept the posts alive:

    What makes a great logo?

    How do you write a graphic design brief?

    5 easy steps to building trust online

    12 money-saving questions to ask before printing your promotional material (long-winded, but gets the point across)

    Top 7 blog mistakes to avoid

    It seems that people love lists. A question in your headline also arouses curiousity, and those who read it may feel they’re able to answer it, or want to know the answer (so it works two ways).

  4. Nigerian Scam Baiter Says:

    From your own blog:

    Dog Walks Like Man, No Joke

    That was a good one. Stopped me in my tracks.

  5. Drew Jones Says:

    The quote should be “Dog Walks the Man”. Interesting and funny!

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