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Weekend Fun: iPhone in a Blender

By Michael Stelzner

The title says it all!!

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This entry was posted on Saturday, July 28th, 2007 at 5:14 am and is filed under Random Thoughts. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.

  • I've been drooling for this thingy for a couple of weeks now and this guy blends it. Not cool, not cool at all.

    BTW, i never understood why Apple didn't bring this to Europe in the same time it brought it to America...
  • gmv
    Ah -- I see. I didn't realize this was the actual company that makes those blenders. I retract my spoof statement.

    In that case I agree that it's a great video! If that thing can frappe an iphone, just think how effortlessly it will turn my frozen berries into a smoothie!
  • I enjoy the video it's not all the time you get to see an iphone get blended. I liked the black dust. and the only other thing left is a peace of metal! A great video!
  • Company has boring product.

    Company hires talented marketing brain.

    Result = Fantastic viral marketing & huge leap in brand recognition (and desire!)

    Great piece of marketing, thanks for highlighting it, Michael.
  • Sorry... "their", not "they're" (in the 2nd paragraph).

    Michael, I promise to try and read my posts before submitting from now on! :)
  • Actually, it's not a spoof.

    Blendtec really does claim that they're blender can blend anything. And they've capitalized on viral marketing by making a series of videos that they host on WillItBlend.com, and that people post and share on YouTube.

    People stay tuned because they're curious what will be blended next!
  • gmv
    Well -- it's actually pretty amusing! It's really a spoof on all those late-night infomercials for that blender that claims to blend anything.

    For all I know the iphone claims to be near indestructible? Which would just layer on the irony.

    Only one iphone was harmed in the filming of this video.
  • well.. thats not funny... i want an iphone and this guy breaks it! but its ok, maybe im not as rich as him..
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