If you must use an executive summary or an abstract, my pal Jonathan Kantor over at the White Paper Pundit has the following to say:

Executive and concluding summaries have become valuable white paper assets given the business realities that most executives have a limited amount of time to read business communications.

The executive summary should not be:

• Cumbersome
• Lengthy
• Hard to understand

It should be:

• Quick
• Clear and concise
• Focused and to the point

How often do you use executive summaries? Do you have any additional tips?

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This entry was posted on Friday, December 15th, 2006 at 7:57 am and is filed under Writing White Papers. You can follow any responses to this entry through the RSS 2.0 feed. You can skip to the end and leave a response. Pinging is currently not allowed.