Comments on: Successfully Marketing Your White Paper - A FREE Guide http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/ Everything about writing and marketing white papers Wed, 08 Feb 2012 16:17:58 +0000 http://wordpress.org/?v=2.3.1 By: Carl Ellis http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-58543 Carl Ellis Mon, 11 Feb 2008 21:58:22 +0000 http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-58543 Teach first, sell later, 'eh?! Teach first, sell later, ‘eh?!

]]> By: Michael Stelzner http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-1127 Michael Stelzner Fri, 01 Dec 2006 14:52:18 +0000 http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-1127 Here is <a href="http://www.writingwhitepapers.com/blog/2006/09/12/white-papers-vs-blogs-new-research/" rel="nofollow">the link to that posdcast study</a> you mentioned. Mike Here is the link to that posdcast study you mentioned.
Mike

]]> By: Dianna Huff http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-1124 Dianna Huff Fri, 01 Dec 2006 10:44:54 +0000 http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-1124 What I found really interesting is KnowledgeStorm's data about podcasts. I forget the percentage, but those who didn't read a white paper will listen to a podcast. (The whole podcast thing amazes me, to be frank.) And I loved IT BusinessEdge's advice about not asking dumb questions on the registration form. What I found really interesting is KnowledgeStorm’s data about podcasts. I forget the percentage, but those who didn’t read a white paper will listen to a podcast. (The whole podcast thing amazes me, to be frank.)

And I loved IT BusinessEdge’s advice about not asking dumb questions on the registration form.

]]> By: Michael Stelzner http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-1120 Michael Stelzner Fri, 01 Dec 2006 00:39:08 +0000 http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-1120 There are some good stats in that excerpt. Dianna - THANK YOU! There are some good stats in that excerpt.

Dianna - THANK YOU!

]]> By: Jonathan Kantor http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-1119 Jonathan Kantor Thu, 30 Nov 2006 23:48:05 +0000 http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-1119 Mike, Good post. Thanks for the valuable information! Jonathan Mike,

Good post. Thanks for the valuable information!

Jonathan

]]> By: Dianna Huff http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-1118 Dianna Huff Thu, 30 Nov 2006 20:41:56 +0000 http://www.writingwhitepapers.com/blog/2006/11/30/marketing-white-papers/#comment-1118 Michael, Thank you for a great interview and for all your help. Michael,

Thank you for a great interview and for all your help.

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